Responsibilities:
Digital Strategy Development:
Collaborate with the marketing team to develop comprehensive digital marketing strategies tailored to client objectives and target audiences.
Campaign Management:
Plan, execute, and optimize digital marketing campaigns across various channels, including but not limited to, PPC advertising, SEO, email marketing, social media, and content marketing.
Content Creation:
Create and curate high-quality content, including blog posts, social media updates, email campaigns, and more, to engage and educate the target audience.
SEO Optimization:
Conduct keyword research, on-page optimization, and off-page optimization to improve organic search rankings and visibility.
Paid Advertising:
Manage pay-per-click (PPC) advertising campaigns, including keyword research, ad creation, bid management, and performance tracking.
Social Media Management:
Create and schedule social media content, engage with followers, and analyse performance metrics to refine social media strategies.
Brand Management:
To establish our brands to customers through Social Medias.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in digital marketing, including SEO, PPC, email marketing, and social media management.
- Familiarity with digital marketing tools and platforms (e.g., Google Ads, Google Analytics, Facebook Ads Manager, LinkedIn Ads).
- Strong analytical skills with the ability to interpret data and make data-driven recommendations.
- Excellent written and verbal communication skills.
- Creativity and the ability to think strategically.
- Highly organized with strong project management skills.
- Certifications in digital marketing (e.g., Google Ads certification) a plus.
Experience:
Digital Marketing – 1 year Preferred
Location:
Trichy
For more details about the job, Cholan Tours Pvt Ltd – Digital Marketing Specialist.
