Social Media Associate Job Openings in Bangalore, Karnataka, India
About the Job
Company: Licious
Job Role: Social Media Associate
Job Location: Bangalore, Karnataka, India
Experience: 2 Year of Experience
Employment Type: Full-Time
Job Description
What will you be doing?
Content Creation & Collaboration:
- Manage day-to-day posting, editing, and optimization of content across X, IG broadcast and WhatsApp communities.
- Develop and maintain a social media calendar for X, IG broadcast and WhatsApp, aligning with overall marketing campaigns.
- Collaborate with cross-functional teams (design, finance, legal, brand, and category) to ensure cohesive messaging and campaign execution.
WhatsApp Community Management:
- Establish and nurture the Licious WhatsApp community channel, including content strategy, moderation, creative development, and performance analysis.
- Develop engaging content that resonates with the target audience and fosters a vibrant community.
- Monitor community activity, address user queries, and manage discussions effectively.
- Track and analyze community metrics to optimize content and engagement strategies.
X (formerly Twitter) Management:
- Develop and execute content strategies for the Licious X platform.
- Create and publish engaging tweets, participate in relevant conversations, and monitor brand mentions.
- Analyze X performance metrics to optimize content and engagement.
Social Media Operations :
- Collaborate with internal stakeholders, including partnerships and business teams, to identify opportunities and develop mutually beneficial social media strategies.
- Measure and analyze the performance of content and channels using listening tools and analytics platforms.
- Assist and execute daily operational and logistical tasks related to social media management
- Manage creative agencies and partners by briefing, evaluating, and guiding them to create impactful and brand-aligned content.
- Work with internal and external creative partners to develop clutter-breaking content.
- Provide regular reports and insights, and implement corrective actions to optimize performance.
- Manage operations with agency and vendor relationships, including onboarding, and overseeing legal, finance, and accounting processes.
- Execute influencer marketing activations, including defining metrics, coordinating live video sessions, liaising with agencies, and processing billing.
You will be a great fit if you have –
- 2-2.5 years of work experience managing social media platforms for F&B, FMCG, D2C brands, or related industries from agency or brand teams.
- Proven community management experience.
- Experience with audience development strategies for video and audio content is a plus.
- Ability to articulate and present ideas clearly to colleagues at all levels.
- A detail-oriented, organized, and capable of meeting tight deadlines in a fast-paced environment.
- Exceptional writing skills for crafting engaging captions, headlines, and visual stories.
- A demonstrated ability to create visually compelling content that drives engagement.
- Strong editorial judgment and understanding of brand voice.
- Excellent organizational skills, attention to detail, and ability to prioritize tasks effectively.
- The ability to synthesize and communicate information quickly and concisely.
- A Willingness Completion of an edit test (writing samples are a plus).
- Experience with video editing and asset creation is highly desirable.
- Flexibility to work outside standard business hours (occasional evenings and weekends).
Apply Now: https://simplifiedjobs.com/job/social-media-associate/
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